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ICE announce updated Drive to 25 season seat total

Cranbrook, B.C. – The Kootenay ICE Hockey Club announced Tuesday 1,713 season seats were sold during the club’s Drive to 25 campaign.

The campaign ran from the middle of May to the end of June with the communicated goal to reach 2,500 season seats before June 30th.

“We are off to a good start towards our goal of 2,500 season seats and we feel like there is some momentum gathering,” said Matt Cockell, President and General Manager. “Our entire staff is excited to do the work and continue to get out in the community and talk about the value of being an ICE season ticket holder; our goal of 2,500 season seat holders continues to be the target.”

The Drive to 25 campaign featured reduced pricing and exclusive benefits for those who purchased season seats before June 30th. In addition, every season seat holder is entered to win great prizes. The draw takes place on Tuesday and the winners will be announced Thursday.

With the conclusion of the Drive to 25 campaign, the ICE would like to thank all confirmed season seat holders, alumni, media partners and corporate partners for their support and enthusiasm as the organization works towards achieving the target of 2,500 season seat holders.

“Our corporate partners have really stepped up and offered some tremendous prizes to help enable the participation we have seen thus far, we are humbled and appreciative,” added Cockell.

Even though the Drive to 25 campaign is over, the ICE will continue to offer significant benefits and price savings with regular season seat pricing. All season seat holders will receive 10% off concessions, a minimum of 5 rain check nights for unused season seats and 15% off regular priced retail items at Western Financial Place.

Season seats for the 2017-18 ICE season can be purchased by calling 250-417-0322, stopping by the Kootenay ICE office at Western Financial Place or ordering online at ICEcountry.ca.

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